• Asua

Offline today

Today I'll be off to the post production house for offline editing. From memory, I feel we have a wealth of footage. Maybe too much footage for a 30sec spot.


As a film director, I'm always very anxious about the offline edit. It never turns out the way you pictured the first time around. From experience, especially the really good spots, I'd say the offline process goes through over 50 revisions. Could be more, I lost count.


I have a few tvc projects (unconfirmed) in the pipeline. Very exciting projects which I'll be sure to update as they come into fruition.

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